A lack of diversity in the bridal industry can leave a lot of brides-to-be disappointed when shopping for their wedding dress.
Lorraine Love, owner of La Noire Bridal (The Black Bridal) in Saint Paul made history by opening the first Black-owned bridal store in Minnesota. According to Kare11, the shop opened for business in May, bringing diversity to the bridal industry and pushing Love’s mission to provide brides with an experience where they feel seen and heard.
“The bridal industry, I know it lacks diversity and representation of different cultures and backgrounds,” Love said.
“A lot of my designers, their customizations are unlimited,” Love informed.
“My mother-in-law was with me. She came from Miami. She doesn’t speak English and felt very comfortable right away,” said Gonzalez.
“My girlfriends came. They allowed us to put our music on. They had amazing food and drinks for us.” Gonzalez expressed her excitement for her La Noire Bridal dress. “I’m really excited about my dress because I think it’s actually really reflective of my Mexican culture and background,” Gonzalez said of the dress, chosen by Love, which closely matched her skin tone.